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The platform built for study abroad recruitment

Reach students already looking at your university

Stop guessing with Google Ads. GradRight puts you in front of high-intent study abroad applicants — before they decide.

250K+
Active study abroad students
3.2x
Higher conversion vs Google Ads
60%
Lower cost per enrollment

University marketing is broken

You're spending big budgets to reach students who may never apply — while the right ones make their decision elsewhere.

Google Ads drain your budget

You pay for clicks from students who were never serious applicants — no intent signals, no filters.

Emails get ignored

Blast campaigns with 8% open rates. No personalisation, no way to know who's genuinely interested.

Fairs cost more than they return

Expensive events attract warm bodies, not warm leads. Hard to track ROI, harder to follow up.

Zero visibility into the funnel

Multiple disconnected tools, no single view from first touch to enrollment.


One platform to find, engage, and enroll

GradRight for Universities gives your marketing team a complete recruitment engine — built on real student intent data.

Smart lead identification

Filter students by program interest, test scores, country, budget, and enrollment timeline. Only talk to students who match your intake profile.

Replaces Google Ads targeting

Multi-channel nurturing

Reach your leads via in-platform messages, email campaigns, and virtual events — all from one dashboard.

Replaces email + WA outreach

Enrollment analytics

Track every student from first view to application submitted. Know exactly which campaigns drive enrollments.

Replaces analytics tools

Credits-based model

Subscribe and get a credit pool to spend on outreach, events, and featured positioning. Scale up for intake season.

Flexible, no wastage

From signup to your first enrollment in 3 steps
1

Set your intake profile

Define your target student — program, budget, scores, geography. Our filters do the rest.

2

Engage matched leads

Use your credits to message, invite to events, or feature your university to the right audience.

3

Track to enrollment

Full funnel visibility from first touchpoint to application — so you can optimise every rupee spent.


Find the right plan for your goals

Whether you're focused on filling seats or building long-term brand presence, we have a plan to match.

Performance

Replace Google Ads with high-intent leads and a full nurturing system built for study abroad recruitment.

  • Lead identification
  • In-platform messaging
  • Nurturing capabilities
  • Virtual events
  • Featured university placement
  • Full enrollment analytics

See which students are already looking at your university

Join 120+ universities already recruiting smarter on GradRight.

Get Started

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Title and Desc

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ICICI

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